A Replicated Site Encourages Distributors to Join Networking Business

Network marketing is a popular business model among people looking for flexible business opportunities. A network marketer needs not only to sell products but also recruit new sales representatives, usually known as distributors in his network thereby enlarging his network. Network marketers earn both by selling products and also by inducting new distributors into their network and earning a portion of the income they generate. A typical MLM program works through recruitment. A prospect is invited to buy a product and/or become a distributor in the MLM business chain. A new joinee (a new distributor) gets a replicated site that supports him in building his own MLM network.

Distributors need to multitask

There’s a popular notion that MLM marketing is suitable only for women and for selling girly things like cosmetics, jewelry pieces or plastic food containers. But this is not true.  MLM marketing can offer full time business benefits and also be used as part-time work for generating extra income. It’s hard to succeed in MLM marketing and earn cash. A network marketer needs to multitask - he has to sell products/services, serve his customers, add new distributors to his network and then train them.

Distributors can personalize their site

A replicated site encourages a distributor to join an MLM company. It helps distributors to provide a readymade, easy to start MLM marketing solution to the new members in his network. Self replicating sites are pre-branded, contain the same color as the primary website and function as an extended part of the primary website. But that does not mean that a distributor does not have scope to personalize his site.  Distributors can enter their name and links to social networking sites to make their sites look real and credible.

Distributors should use autoresponders

Following up with the prospects and customers is important in any business but in networking businesses that is the only way to succeed. Research shows that a prospect needs to be contacted multiple times before it converts. It’s difficult for a distributor to follow-up with his customers and prospects every day, especially when a distributor has a large network. Auto responders are the best way to keep in touch with prospects and customers without losing time or sanity. A replicating website usually works hand in-hand with
autoresponders.

Auto responders are automated email messages that are sent at pre-scheduled intervals to keep customers engaged. An auto responder usually contains important information and updates about products and services. It is the simplest way of engaging customers with valuable information and updates.

Many confuse MLM businesses with get-rich-quick schemes. You cannot become rich overnight simply by participating in an MLM network. Like any other business, this is a serious business and one needs to be diligent and hardworking to succeed in this form of marketing. In fact, an MLM business probably demands more time and attention than any other business - an MLM distributor needs to sell, recruit and train simultaneously. 

Website Duplication for Attracting New Leads

Network marketing, also known as multi-level marketing (MLM) is a form of direct selling. Since 1980 this form of marketing has gained prominence and many businesses in America are using this technique of marketing to sell their products. In an MLM business, a marketer sells his products or services through a group of independent distributors, who all are a part of his network.

A distributor earns a part of his distributors’ income in the network as commission. The distributor also sells the products and services and earns commission. So, a network marketer earns double income through his own sales and his distributors’ sales. This makes many people believe network marketing to be an easy get rich scheme. But the reality is quite the opposite.

Direct selling companies are adopting MLM

Network marketing has given direct marketing a new spin. In both direct marketing and network marketing, distributors earn money by selling their products, but in network marketing distributors earn even a part of their distributors’ income in the network.  The term multilevel marketing springs from the fact that distributors earns commission at multiple levels. Most direct selling companies are starting to use this technique now.

A duplicated site

Website duplication is an important tool that helps network marketers succeed.  A distributor is provided with a duplicated version of the primary business website. This is also known as a replicated site. A replicated site contains a lead capture form and is infused with auto responders that help distributors to follow up with their prospects and customers.  As soon as a visitor visits the page, he is asked to provide some basic information in order to learn more about a product or service. Autoresponders are sent as soon as a prospect fills in and submits the form.

Website duplication to capture leads

All the leads that are funnelled down to the distributor’s system through his blogs, lead capture forms or social networking sites are consolidated at the backend in order to form a database. Distributors use this database to contact prospects. Using the autoresponders, distributors can follow up with their prospects and customers without spending much time. All he needs to do is to draft an email message and the auto responder sends it to his customers. He can also track his contact through email or instant messaging. Distributors can also make use of a calendar and task list to make other distributors in his network aware about an upcoming event or webinar.

Duplicated websites are available on the cloud and distributors can access them using their laptop, desktop or even smart phones. This helps distributors to concentrate on their businesses, even when they are on the go. Distributors can use all their strategies to attract prospects to their site and compel them to fill in the lead capture form. Distributors can write blogs or articles, participate in discussions on social networking sites and even become a part of the various social groups to attract traffic to his site.

Important Facts about a Replicating Website

If you are planning to join a network marketing business, then this article is for you. Network marketing is a type of marketing and only strong, diligent and the most dedicated of marketers can succeed in this form of marketing. A network marketer needs to satisfy the demands of his customers and at the same time continue adding more distributors in order to expand his network. The bigger the marketer’s network is, the bigger his opportunities are to earn money and become successful.

A replicating website plays an important role in generating leads and also enlarging the network of a network marketer. Before you join a network marketing business, or start one for yourself, check the following facts:

Learn your customers’ need

Whether you are joining an MLM business or looking to enlarge your distributors’ network and add new customers, remember the three key principles of MLM marketing:

1. MLM customers expect respect
2. MLM customers want to feel cared for
3. MLM customers/distributors wish to have a connection whom they can trust and who can lead them to success in network marketing

Learn to network

Networking is critical to the success of all businesses, but for network marketers it’s the staple. While all of the contacts may not be interested in joining your network, many of them can be potential customers and you must be able to explain to them the benefits of your products/services in order to make a sale. Explaining to prospective customers the merits of a product/service just once is truly not adequate for making a sell. A prospective customer needs to be contacted multiple times. That’s why replicated sites are infused with auto responders. Autoresponders are email messages that may contain important information about products/services and are sent at regular intervals to prospects and customers in order to keep them engaged. They can also contain information about product/service updates.

Propose a value add

Marketers often use “value added” points to promote their business. For example, a free service, discounts, discount coupons, informational newsletters are all forms of added value that increases the chances of a business’s success. A replicating website is also a type of “value added” item. A replicated site is a duplicated website with lead capture forms and auto responders that encourage distributors to join a business and also helps in collecting customers’ information and contacting them.

Regular communication

Regular communication is another important factor for the success of an MLM business. After introducing their business, many network marketers forget to follow up. It’s important to follow up with the leads at regular intervals and to keep them engaged by providing them important information about products/services. It is often difficult for a network marketer to contact each prospect and customer individually. Auto responders play an important role in keeping customers engaged and not overwhelmed by providing them important information and updates.

Teach others

Once you induct a distributor into your network you have to teach him and train him and help him until he becomes an expert in managing his business alone. This is another aspect of an MLM business. Just inducting a distributor is not enough. You need to help him in every business steps that he takes until he can stand on his own.

Replicating Sites

How Network Marketers Can Use Replicating Sites

The internet offers incredible opportunities for network marketers to spread their word. The web offers a number of marketing channels and in most cases they are free. Networking sites like Facebook, LinkedIn, Twitter, Youtube help a network marketer to spread their word to their prospects and customers easily and often without spending anything. These far-reaching and easy-to-use web tools offer a great source of traffic that network marketers need to explore. Using a replicated site a network marketer can leverage all the benefits of the social networking sites for his business.

Rise of replicating websites

The late 1990s first witnessed the rise of replicating sites when direct selling companies started providing replicated websites to their sales force. Companies used to replicate a website template for their distributors. 98% of the content of these templates is typically about the company and a distributor gets to update only 2% of the website. This is just enough for a distributor to include his contact information and links to social networking sites.

By limiting what content distributors can enter in a replicated site, a direct selling company ensures that the content is not controversial or sensitive. A replicated site gives a distributor his own website that he can use to attract more people to his site.

Working of replicated sites

The main page of a replicated site is known as the landing page. The landing page usually contains a lead capture form and a submit button. A visitor is asked to provide some information in order to learn more about the products or opportunities offered. As soon as a visitor submits his information, his information is funnelled down and added to a database. An autoresponder initiates the first contact with the visitors using their contact information from the database.

Features

A replicating site also plays an important role in lead generation. A replicated site gives distributors a face that helps them to attract more people and generate more leads. A distributor prefers to use a duplicate website for some strong reasons:

Ready to be used with minimum time spent

Building a website is not the job of a distributor. The very thought of developing a website from scratch can be scary for a distributor. He neither has time nor expertise to develop a website. A replicated website is the best option for him to choose. He can personalize a replicated site by investing minimum time and start his business of attracting prospects almost immediately. A replicated site is pre-branded and so it can easily work as an extension of the corporate website. Personalizing a duplicate site is easy and no one needs any training or prior experience for it.

Accessible from anywhere

The replicating websites are available on the cloud. Distributors and their visitors can access these sites from their laptop, desktop or from a smart phone using iphone or Android app. A distributor also gets other important features including: professional call script, virtual phone service, unrestricted email campaigns and training and support to help him promote his business.